emoji® -The Iconic Brand teams up with Mercury Home Textiles to create a trend-setting bedding products. It’s a new journey for the lifestyle brand in the bedding area.
The deal was brokered by Medialink, agent for emoji® -The iconic Brand for the Mainland China region.
Shanghai Mercury Home Textiles Co., Ltd., is an important pioneer in China’s modern home textile industry. After 35 years of development, Mercury has become a leading company in the bedding industry, adhering to the philosophy of using scientific methods to help everyone sleep better.
The emoji® brand offers a universe of content including funny emoji® brand icons, customized designs or flower patterns on the different products such as: bedding sets, blankets, quilts, cushion sets, towels and curtains attract people’s attention and create a happy and comfortable home environment for the customers. Customized blind boxes with the icons will be a surprise premium for the customers.
The products are already on sale at Douyin.
“For the emoji company it´s a pleasure to work with Mercury who is a leader on the bedding market in China. Mercury and the emoji company have created a high quality brand collaboration with beautiful designed products for a well-deserved resting experience”, says Marco Huesges, CEO and Founder of the emoji company.