This year’s Licensing Awards winners include leading industry names such as Primark, National Geographic and LEGO.
This year’s Licensing Awards saw winners from leading names in the industry including Primark, National Geographic and LEGO.
The 2019 winners were announced in front of nearly 1,300 industry representatives. The gala dinner was hosted by entertainer Vernon Kay and held at The Grosvenor House Hotel in London on Sept. 10. This year’s awards were again backed by Brand Licensing Europe 2019 and Licensing International. The full list of this year’s winners are below:
Licensing International, U.K. Rising Star
Laura Lane, founder, My Icon Story
Retail
Best Retailer of Preschool Licensed Products (0-5)
- Winner: Sainsbury’s Argo
- Sponsor: eOne
Best Retailer of Kids’ Licensed Products (5-16)
- Winner: Primark
Sponsor: Primark
Best Retailer of Adult Licensed Products
- Winner: Primark
- Sponsor: Warner Bros. Consumer Products
The Radar Award
- Winner: Home Bargains
- Sponsor: WildBrain
Best Licensed Retail Marketing Initiative
- Winner: National Geographic Photo Ark Collection at Clarks
- Sponsor: Centum Books
- Top Retailer Award
Winner: Primark - Sponsor: Mattel UK
Products
Best Licensed Toys or Games Range
- Winner: Harry Potter Wizarding World by LEGO
- Sponsor: The Walt Disney Company
Best Licensed Products or Stationery Range
- Winner: Disney Faces Collection by UK Greetings
- Sponsor: Boat Rocker Studios
Best Licensed Food or Drink Range
- Winner: The Snowman Confectionary Collection by Rose Marketing
- Sponsor: Rainbow Productions
Best Licensed Dress-Up or Partyware
- Winner: Barbie 60th Anniversary Set by RH Smith & Sons
- Sponsor: Smiffys
Best Licensed Preschool Apparel Range (0-5)
- Winner: Peter Rabbit Collection by Paul Dennicci for M&Co
Best Licensed Children’s Apparel Range
- Winner: National Geographic Footwear Collection by Clarks
- Sponsor: Hasbro
Best Licensed Adult Apparel Range
- Winner: Hello Kitty Collection by ASOS and Sanrio
- Sponsor: Dependable Solutions
Best Licensed Written, Listening or Learning Range
- Winner: Toy Story Personalized Collection by Signature Gifts
- Sponsor: Those Licensing People
Best Licensed Giftware Range
- Winner: Mary Poppins Accessories by Difuzed
- Sponsor: Penguin Ventures
Best Licensed Home Décor, Tableware or Housewares Range
- Winner: Friends Homewares by Pyramid International
- Sponsor: Spring Fair & Autumn Fair
The Innovation Award
- Winner: Harry Potter Invisibility Cloak by Wow! Stuff
- Sponsor: Cartoon Network
Properties
Best Preschool Licensed Property (0-5)
- Winner: Peppa Pig
- Sponsor: Character World
Best Children’s or Tween Licensed Property (5-12)
- Winner: Harry Potter
- Sponsor: Misrli
Best Teen or Adult Licensed Property
- Winner: emoji company
- Sponsor: Global Brands Group
Best Gaming Licensed Property
- Winner: Fortnite
- Sponsor: Funko
- Best Film Licensed Property
Winner: Toy Story 4 - Sponsor: Pyramid International
Best Music or Celebrity Licensed Property
- Winner: England Football and Lionesses
- Sponsor: Formula E and TSBA
The Classic Licensed Property Award
- Winner: The Snowman
- Sponsor: GB eye
Best Licensed Promotions Campaign
- Winner: Incredibles 2 Campaign by Plenty and Blue-Chip Marketing Agency
- Sponsor: Brand Licensing Europe
Honorary Achievement Award
- Winner: Patrick Bailey
- Sponsor: Sambro
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