The emoji company is coming to the amusement industry.
UNIS Technology, a manufacturer of coin-operated games, has signed a licensing agreement with the emoji company
to develop a series of arcade games for emoji – The Iconic Brand.
Under the terms of the agreement, UNIS will handle the design, manufacture and distribution of the emoji brand games that incorporate the emoji brand icons within key markets including EMEA, U.S., Canada, LatAm and APAC.
“We are honored to partner with UNIS, experts in the coin-operated gaming field, to launch a product that will give the consumer an unforgettable and fun experience,” says Marco Huesges, chief executive officer and founder, The emoji Company. “Using the emoji brand icons is an empathetic way to connect with people.”
emoji® Roller will be the first game developed in the emoji®brand game series and is set to “roll” out during IAAPA Expo Europe.
“Everyone knows the emoji brand,” says Steven Tan, general manager, UNIS. “It is such a global phenomenon that the games will certainly capture consumer attention. We are extremely pleased to be working with The emoji company to bring this iconic brand to the amusement industry.”