A Sweet Start! Trolli x emoji® The Iconic Brand Celebrate the Chinese New Year.
Back in January, the emoji® Brand joined forces with Trolli to introduce gummy candies that were not only tasty but wrapped in festive seasonal packaging. Featuring bold red tones and peach blossoms, these candies made celebrating the Chinese New Year sweeter than ever. With emoji® Brand characters and a delicious mango flavor, the Trolli x emoji® the Iconic Brand collaboration delivered a treat packed with joy !
Summer Style: MSLAN x emoji® Brand
In May, the emoji company partnered with MSLAN, the vintage-style apparel brand, to launch a summer collection that was as chic as it was fun. Combining MSLAN’s natural, simple designs with emoji® Brand’s playful vibes, this collection encouraged everyone to embrace nature and express their individuality. Available both online and in-store, it was a hit with fashion lovers ready to make their summer wardrobe pop!
Let’s Play! Moetch x emoji®the Iconic Brand Brings the Happy Playground to Life.
July was all about play as an emoji® Brand character and Medialink linked up with trendy toy brand Moetch to create the Happy Playground Series Mini Box Pro! Featuring iconic emoji® Brand fun—think seesaws, gashapon machines, and ball pits—this toy series brought amusement park magic into your hands. The vibrant yellow and Bana X Bana vibes told everyone: ditch the stress, embrace the fun!
In the same month, ONE EAST and Mosaic Shanghai join forces with emoji® – The Iconic Brand, in conjunction with Mandy Group and Medialink Group to launch mall events in Shanghai. The shopping center featured unique emoji® Brand themed decorations, fostering a vibrant and creative atmosphere for guests. What’s more, the mall offers many activities and interactive photo spots, making it a perfect place for the whole family to enjoy together.
Foodie Fun: Dongguan Chayuanshangcheng x emoji® Brand Delivers Tasty Treats
August turned up the flavor with emoji® Brand themed snacks hitting the market! From biscuits to chips, candies, and cookies, this tasty collaboration between the emoji® Brand and Dongguan Chayuanshangcheng brought playful packaging and delicious flavors to shelves. The emoji® Brand characters made these snacks irresistible, and customers couldn’t get enough of the fun-filled treats.
Coming Soon! Matter Makers x emoji®: Fashion Meets Fun
September is about to get stylish with the highly anticipated Matter Makers x emoji®Brand collection! This trendy collab reimagines how Gen Z communicates, blending everyday objects like credit cards and picture frames with the emojis we all know and love. With Matter Makers’ unique touch and Thailand’s fashion-forward flair, this collection is designed to showcase your personality in the most playful way possible. As Bordin Aphimarn, Creative Director of Matter Makers, puts it: “Our collaboration with the emoji® Brand is all about celebrating the lighthearted side of life and how we express ourselves every day.”
Marco Huesges, CEO and founder of the emoji company, shares his excitement:
„We’re beyond excited about these collaborations with Medialink and our incredible partners. Each project highlights the playful spirit of our Brand and brings it into everyday life, from fashion to food and everything in between. We can’t wait for everyone to experience the fun, joy, and creativity that these partnerships bring!“
Noletta Chiu, Executive Director of Medialink Animation International Limited, adds:
„Every year, we aim to elevate the emoji® Brand through creativity and innovation. These partnerships with Trolli, MSLAN, Moetch, ONE EAST, Mosaic Shanghai, Dongguan Chayuanshangcheng, and Matter Makers are just the beginning. We’re excited to keep delivering vibrant and engaging experiences for our audiences across China and Southeast Asia!“
2024 is shaping up to be a year full of emoji® Brand inspired fun, and it’s only getting started! Keep an eye out for even more exciting collaborations coming soon!
