Universal lifestyle brand, emoji® – The Iconic Brand, and tonies®, the original screen-free audio entertainment system for young children, have announced their first collaboration with the launch of the Potty Training Tonie, featuring the signature emoji® character – Poo. The Potty Training Tonie teaches children essential life lessons while sharing cool facts, catchy songs and a humorous story about potty training with Poo as the Tonie figurine. The deal was brokered by Retail Monster, LLC, the emoji company’s North American licensing agent.

“Tonies is the innovative leader in its space, and we’re delighted that the emoji® brand can play such an important role in helping caregivers and kids tackle such an important life milestone, with a mix of playfulness and education as only our brand can,” said Marco Hüsges, CEO and Founder of the emoji company GmbH.

“The emoji® brand is iconic so it was only fitting that we partnered with them to create a Potty Training Tonie featuring the beloved emoji® character – Poo.” said Christoph Frehsee, President, tonies^® USA.“What better way to make potty training a fun adventure than infusing some humor and encouragement into it with a singing, story-telling Poo Tonie.”

The Potty Training Tonie is available now at Amazon and us.tonies.com., as well as specialty retailers.