New Emoji-inspired figurines arrive in Germany for ALDI grocery store promotion.

Emoji brand licensee Boost Deutschland has launched a collectible figurines promotion with ALDI North Nord and ALDI Süd.

The promotion began this month and will be available in the more than 4,000 ALDI locations across Germany. It will see emoji collectible toys that feature special customized emoji icons such as the emoji Spooky with a glow in the dark effect and the emoji Bling Bling Icon with a glittering effect.

The limited-edition line will also be available is a collector’s box to store the complete set of emoji collectible figures.

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