Using icons is part of our daily lives, they are absolutely everywhere, on merchandising, in our Whatsapp chats and in ad campaigns.
In fact, they are so pervasive that 95% of all internet users have sent a digital icon at some point, and over 10 billion icons are sent every single day!
What is emoji® marketing?
emoji® marketing is exactly what it says on the tin, marketing but with emoji® brand icons built in.
Of course, this means different things for different brands, but emoji® marketing essentially means integrating official emoji® brand icons into online marketing material such as social media ads, newsletters, blogs or website banners, splashing them onto billboards or using them to inject fun into merchandise such as clothing, food and beverages or stationery.
Moreover emoji® marketing means using official emoji® brand icons as a marketing tool and using these cute little icons to spice up any marketing material – be it physical or digital – that you would normally use to speak directly to your target audience, to drive up brand awareness and build a relationship with your customers.
Trusted by global brands
Trusted by global brands
Why you should use emoji® brand icons in your marketing campaigns.
Communication by using icons has become the language of choice for the world’s two billion millennials. So, you should definitely work with the emoji® brand in marketing if you are aiming to speak to this target group.
The use of emoji® brand icons add color, fun and personality to all types of marketing, not just social media marketing. Integrating emoji® brand icons in marketing can boost your click-through rates, open rates, and general engagement levels.
emoji® marketing is a great way to personalize your brand, speak to new target groups and express yourself and without any doubt official emoji® brand icons are an expressive-strong ingredient for marketing and advertisement campaigns of any kind.
emoji® marketing is also a great way to distinguish your brand from the competition and the emoji company is your experienced and liable partner to develop and execute legally protected campaigns with the maximum effect.
Trusted by global brands
How to make emoji® marketing work for your brand?
The right usage of emoji® brand icons is inevitable to get the desired effect when speaking to millennials and we can help you by selecting the proper content from our emoji® brand icon library or even by creating new icons – individually and personalized – just for your corporation, your needs and your campaigns.
Here on emoji.com we offer the world´s largest and legally protected emoji® brand icon library that includes more than 17,000 official emoji® brand icons and designs to use in vibrant marketing campaigns for your brand.
Official emoji® brand icons are already part of multiple national and international campaigns, and are being used in TV commercials, Social Media campaigns, Digital Out-of-Home Campaigns and Print Advertisement.
For a solid overview of successful conducted campaigns please click here.
Market Leadership & Expertise. We care for your needs.
However you would like to use official emoji® brand icons in marketing, the emoji company is here for you.
Our firm is ranked on position number 57 amongst the Top 150 Global Licensors with an annual retail revenue of more than 800 Million US$. More info
The emoji company has developed and owns the world’s largest library of official emoji® brand icons protected under applicable copyright laws.
Our emoji® brand icons are available for legal licensing, merchandising, promotions, events, marketing and advertisement campaigns.
The emoji company is also the owner of the registered emoji® trademark in more than 100 jurisdictions globally and sells fast moving consumer goods, so called FMCG’s, under license in more than 130 countries while constantly expanding into new territories and product categories.
Overall, our firm holds the rights to thousands of copyrights and trademarks so you can use our emoji® brand icons in marketing without having to worry about running into problems with legal issues. Guaranteed!
With the emoji company, your marketing team can license official emoji® brand icons 100% legally from the official source and gain access to 100% Unicode compliant icons you know from your smartphone and much more!
Successfully conducted advertisement and marketing collaborations with leading clients such as Nikon, O2, AXA, Movistar, Wrigley’s, Ferrero, the BBC, Top of the POPs, Aptamil, Chevrolet, POND´s, Germany’s Next Top Model and many others underscore the emoji company´s market leadership, our long lasting track record and expertise.
Contact us today to find out how to integrate official emoji® brand icons into your campaigns and to learn about the advantages in working with the official emoji® brand.