{"id":89085,"date":"2025-12-16T17:03:18","date_gmt":"2025-12-16T16:03:18","guid":{"rendered":"https:\/\/www.emoji.com\/?p=89085"},"modified":"2025-12-16T17:03:18","modified_gmt":"2025-12-16T16:03:18","slug":"emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe","status":"publish","type":"post","link":"https:\/\/www.emoji.com\/de\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\/","title":{"rendered":"emoji\u00ae \u2013 The Iconic Brand writes a new chapter with Main Paper, launching debut stationery collection across 8,000+ stores in Southern Europe"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row][vc_column][vc_column_text css=&#8220;&#8220;]\n<div data-google-query-id=\"CKywrqDdl4QDFWCyywEdHIwK_Q\">\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner\">Hamburg, Germany \u2014 December 16th, 2025 \u2014 emoji company GmbH, owner of emoji\u00ae \u2013 The Iconic Brand, in partnership with stationery leader Main Paper, has launched a comprehensive stationery, school, and lifestyle collection across Spain, Portugal, and Italy.<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<p>The emoji\u00ae brand, with its universally recognized visual language, continues to expand its global licensing program into key lifestyle categories, making everyday interactions more expressive and fun.<\/p>\n<p>The collection spans key back-to-school essentials like backpacks, lunch bags, pencil cases, notebooks, and writing instruments, alongside lifestyle items such as bottles, mugs, diaries, and calendars. Each item brings to life the expressive visual language of emoji\u00ae \u2013 The Iconic Brand, transforming everyday stationery into a creative, emotional, and engaging experience for consumers of all ages.<\/p>\n<p>\u201cWith the incorporation of the emoji\u00ae brand license, we take another step forward in our constant evolution, reaffirming the ambitious and global vision that defines us,\u201d said Carlos Mart\u00edn \u00c1lvarez, Marketing Director at Main Paper. \u201cMAIN PAPER looks ahead with the goal of continued growth, exploring new markets and offering products that combine design, quality, and competitive prices\u2014always aligned with current consumer trends. Since our beginning, we have maintained a strong commitment to creativity, excellence, and accessibility, and we believe this new commercial alliance reinforces our purpose of remaining a reference brand in the sector.\u201d<\/p>\n<p>\u201cWe are delighted to celebrate this debut launch and to see how Main Paper has successfully translated the emotional DNA of our visual universe into such an inspiring category,\u201d said Marco H\u00fcsges CEO of the emoji company GmbH. \u201cThe collection reflects creativity, authenticity, and emotional connection \u2014 all fundamental pillars of our global brand vision. This collection perfectly captures how we aim to connect with fans in their daily lives, starting with the back-to-school moment.\u201d<\/p>\n<p>The collection is now available in more than 8,000 points of sale across Spain, Portugal, and Italy, including stationery stores, bazaars, specialty shops, and major retail chains.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.totallicensing.com\/emoji-writes-a-new-chapter-with-main-paper-launching-in-southern-europe\/\">source\u00a0<\/a><\/p>\n<\/div>\n<\/div>\n<div class=\"wpb_wrapper\">\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;][vc_single_image image=&#8220;81588&#8243; img_size=&#8220;full&#8220;][\/vc_column][vc_column width=&#8220;2\/3&#8243;][vc_single_image image=&#8220;81581&#8243; img_size=&#8220;full&#8220;][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8220;&#8220;] Hamburg, Germany \u2014 December 16th, 2025 \u2014 emoji company GmbH, owner of emoji\u00ae \u2013 The Iconic Brand, in partnership with stationery leader Main Paper, has launched a comprehensive stationery, school, and lifestyle collection across Spain, Portugal, and Italy. The emoji\u00ae brand, with its universally recognized visual language, continues to expand its global licensing program into key lifestyle categories, making everyday interactions more expressive and fun. The collection spans key back-to-school essentials like backpacks, lunch bags, pencil cases, notebooks, and writing instruments, alongside lifestyle items such as bottles, mugs, diaries, and calendars. Each item brings to life the expressive visual language of emoji\u00ae \u2013 The Iconic Brand, transforming everyday stationery into a creative, emotional, and engaging experience for consumers of all ages. \u201cWith the incorporation of the emoji\u00ae brand license, we take another step forward in our constant evolution, reaffirming the ambitious and global vision that defines us,\u201d said Carlos Mart\u00edn \u00c1lvarez, Marketing Director at Main Paper. \u201cMAIN PAPER looks ahead with the goal of continued growth, exploring new markets and offering products that combine design, quality, and competitive prices\u2014always aligned with current consumer trends. Since our beginning, we have maintained a strong commitment to creativity, excellence, and accessibility, and we believe this new commercial alliance reinforces our purpose of remaining a reference brand in the sector.\u201d \u201cWe are delighted to celebrate this debut launch and to see how Main Paper has successfully translated the emotional DNA of our visual universe into such an inspiring category,\u201d said Marco H\u00fcsges CEO of the emoji company GmbH. \u201cThe collection reflects creativity, authenticity, and emotional connection \u2014 all fundamental pillars of our global brand vision. This collection perfectly captures how we aim to connect with fans in their daily lives, starting with the back-to-school moment.\u201d The collection is now available in more than 8,000 points of sale across Spain, Portugal, and Italy, including stationery stores, bazaars, specialty shops, and major retail chains. &nbsp; source\u00a0 &nbsp; [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;][vc_single_image image=&#8220;81588&#8243; img_size=&#8220;full&#8220;][\/vc_column][vc_column width=&#8220;2\/3&#8243;][vc_single_image image=&#8220;81581&#8243; img_size=&#8220;full&#8220;][\/vc_column][\/vc_row]<\/p>\n","protected":false},"author":13,"featured_media":89078,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[161],"tags":[125],"class_list":["post-89085","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-161","tag-b2b-2","entry","post-inner"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.7 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>emoji\u00ae \u2013 The Iconic Brand writes a new chapter with Main Paper, launching debut stationery collection across 8,000+ stores in Southern Europe - emoji\u00ae \u2013 The Iconic Brand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emoji.com\/de\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"emoji\u00ae \u2013 The Iconic Brand writes a new chapter with Main Paper, launching debut stationery collection across 8,000+ stores in Southern Europe\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_column_text css=&#8220;&#8220;] Hamburg, Germany \u2014 December 16th, 2025 \u2014 emoji company GmbH, owner of emoji\u00ae \u2013 The Iconic Brand, in partnership with stationery leader Main Paper, has launched a comprehensive stationery, school, and lifestyle collection across Spain, Portugal, and Italy. The emoji\u00ae brand, with its universally recognized visual language, continues to expand its global licensing program into key lifestyle categories, making everyday interactions more expressive and fun. The collection spans key back-to-school essentials like backpacks, lunch bags, pencil cases, notebooks, and writing instruments, alongside lifestyle items such as bottles, mugs, diaries, and calendars. Each item brings to life the expressive visual language of emoji\u00ae \u2013 The Iconic Brand, transforming everyday stationery into a creative, emotional, and engaging experience for consumers of all ages. \u201cWith the incorporation of the emoji\u00ae brand license, we take another step forward in our constant evolution, reaffirming the ambitious and global vision that defines us,\u201d said Carlos Mart\u00edn \u00c1lvarez, Marketing Director at Main Paper. \u201cMAIN PAPER looks ahead with the goal of continued growth, exploring new markets and offering products that combine design, quality, and competitive prices\u2014always aligned with current consumer trends. Since our beginning, we have maintained a strong commitment to creativity, excellence, and accessibility, and we believe this new commercial alliance reinforces our purpose of remaining a reference brand in the sector.\u201d \u201cWe are delighted to celebrate this debut launch and to see how Main Paper has successfully translated the emotional DNA of our visual universe into such an inspiring category,\u201d said Marco H\u00fcsges CEO of the emoji company GmbH. \u201cThe collection reflects creativity, authenticity, and emotional connection \u2014 all fundamental pillars of our global brand vision. This collection perfectly captures how we aim to connect with fans in their daily lives, starting with the back-to-school moment.\u201d The collection is now available in more than 8,000 points of sale across Spain, Portugal, and Italy, including stationery stores, bazaars, specialty shops, and major retail chains. &nbsp; source\u00a0 &nbsp; [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8220;1\/3&#8243;][vc_single_image image=&#8220;81588&#8243; img_size=&#8220;full&#8220;][\/vc_column][vc_column width=&#8220;2\/3&#8243;][vc_single_image image=&#8220;81581&#8243; img_size=&#8220;full&#8220;][\/vc_column][\/vc_row]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.emoji.com\/de\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\/\" \/>\n<meta property=\"og:site_name\" content=\"emoji\u00ae \u2013 The Iconic Brand\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-16T16:03:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.emoji.com\/wp-content\/uploads\/2025\/12\/press_release_main_paper_website_news-.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"695\" \/>\n\t<meta property=\"og:image:height\" content=\"436\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Liz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Liz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"3\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.emoji.com\\\/de\\\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.emoji.com\\\/de\\\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\\\/\"},\"author\":{\"name\":\"Liz\",\"@id\":\"https:\\\/\\\/www.emoji.com\\\/de\\\/#\\\/schema\\\/person\\\/5b43a6503935005f0e2ff09a98599af9\"},\"headline\":\"emoji\u00ae \u2013 The Iconic Brand writes a new chapter with Main Paper, launching debut stationery collection across 8,000+ stores in Southern Europe\",\"datePublished\":\"2025-12-16T16:03:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.emoji.com\\\/de\\\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\\\/\"},\"wordCount\":380,\"publisher\":{\"@id\":\"https:\\\/\\\/www.emoji.com\\\/de\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.emoji.com\\\/de\\\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.emoji.com\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/press_release_main_paper_website_news-.jpg\",\"keywords\":[\"B2B\"],\"articleSection\":[\"2025\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.emoji.com\\\/de\\\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\\\/\",\"url\":\"https:\\\/\\\/www.emoji.com\\\/de\\\/emoji-the-iconic-brand-writes-a-new-chapter-with-main-paper-launching-debut-stationery-collection-across-8000-stores-in-southern-europe\\\/\",\"name\":\"emoji\u00ae \u2013 The Iconic Brand writes a new chapter with Main Paper, launching debut stationery collection across 8,000+ stores in Southern Europe - 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The emoji\u00ae brand, with its universally recognized visual language, continues to expand its global licensing program into key lifestyle categories, making everyday interactions more expressive and fun. The collection spans key back-to-school essentials like backpacks, lunch bags, pencil cases, notebooks, and writing instruments, alongside lifestyle items such as bottles, mugs, diaries, and calendars. Each item brings to life the expressive visual language of emoji\u00ae \u2013 The Iconic Brand, transforming everyday stationery into a creative, emotional, and engaging experience for consumers of all ages. \u201cWith the incorporation of the emoji\u00ae brand license, we take another step forward in our constant evolution, reaffirming the ambitious and global vision that defines us,\u201d said Carlos Mart\u00edn \u00c1lvarez, Marketing Director at Main Paper. \u201cMAIN PAPER looks ahead with the goal of continued growth, exploring new markets and offering products that combine design, quality, and competitive prices\u2014always aligned with current consumer trends. 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